Talking at a recent event, the journalist, author and radio presenter, revealed three simple things on which to focus when ...

Campaign understands that both Mindshare and EssenceMediacom’s China chiefs are stepping down; WPP Media pushes regional ...

Campaign360 2025 opened on May 26 at Marina Bay Sands with a two-day dive into marketing’s biggest reckonings: Can brands spark real change in a world under pressure? Is AI accelerating progress or ...

With HDFC Bank cementing its status as one of India’s foremost financial institutions, Ravi Santhanam continues to steer the brand’s ascent with a blend of marketing innovation and an unwavering focus ...

At the recent Campaign Spotlight Hong Kong 2025, a quick poll among marketers in the audience told a powerful story: AI is no longer a ‘what if’, it’s a ‘what now’. Over 70% of marketers said they ...

Naho Kono has been a driving force behind Rakuten Group's impressive achievements in 2024, a year marked by substantial growth and a commitment to innovation. The past year has been strong for Rakuten ...

With the post-Covid holiday surge in full force, the world’s biggest hotel group is riding the wave. Lighting the path in APEC (excluding China) is John Toomey, who oversees marketing, brand ...

In Asia’s aggressive banking scene, financial institutions continually aim to one-up each other by way of service, technology, safety, benefits, and clout. In this multi-way arm wrestle, Hong Kong ...

As group CMO, Abdul Sani Abdul Murad is behind RHB Banking Group’s standout results and reputation, blending sharp strategy with creative firepower. 2024 was record-breaking for RHB. The bank hit its ...

Ricky Afrianto has Cicero’s (the outspoken Roman politician who lived from 106-44BC and ran a marketing academy) quote as his e-signature. It reads “If you want to persuade me, think my thoughts, feel ...

Marketing a destination is no easy feat, what more for a small city-state destination like Singapore which faces tough competition from neighbours that house white-sand beaches and lush forests.

As an astute marketer, Ronald Wong knows that a new remit doesn’t always mean chasing reinvention for the sake of it. At Hong Kong-based fast-casual restaurant company Tam Jai, Wong has kept busy over ...