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(Alliance News) - London-based advertising agency WPP PLC has lost a US contract with soft drinks maker Coca-Cola Co to Paris-based rival Publicis Groupe SA, the Financial Times reported on Friday.
Publicis Groupe has taken a chunk of business from Coca-Cola, a major client of WPP. Various reports put the value of the win ...
Cola's lucrative North American media account from WPP following a hush-hush competitive review, industry sources confirmed ...
WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business ...
North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...
WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...
Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...
WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...