Born and bred at Johannesburg’s Lion & Safari Park, George is more than just a pretty face with a roar that echoes through the bushveld. He represents Publicis Groupe’s larger-than-life approach to ...

Arthur Sadoun has told Campaign that agencies should be “optimistic,” not “scared,” about their future, and they have a ...

Publicis Groupe has unveiled a two-part campaign at the Cannes Lions International Festival of Creativity today, demonstrating its growing influencer marketing capabilities. The campaign aims to show ...

WPP PLC (NYSE:WPP) is one of the 10 Undervalued European Stocks to Invest in Now. On June 9, Bank of America Securities ...

AI disruption is “unnerving investors in every industry, and it’s totally disrupting our business,” WPP’s outgoing boss Mark ...

Publicis Groupe Emeritus Chairman Maurice Levy tells CNBC he sees the artificial intelligence sector shifting from its ...

Mars Lead CMO Gülen Bengi gives Ad Age an inside look at the massive agency review—and the CPG giant's new growth playbook.

In a move shaking up the global media agency world, Mars has handed its USD$1.7 billion (£1.2bn) global media account to ...

The Federal Trade Commission could reportedly bar advertising giants Omnicom and Interpublic from suppressing ads to websites over their political views as a condition for approving their pending ...

Joe Tsai, co-founder and chairman of Alibaba Group, believes China's edge in artificial intelligence is rooted not only in ...

Publicis' Cannes stunt involves comparing influencer campaign costs to "Cannes currency" and using a lion-centered influencer campaign to prove the impact of working with creators in real time.

Today’s Digest discusses publishers seeing a drop in traffic from Google’s AI tools, Mars’ $1.7bn global media account being ...