Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toy-making and ever-expanding pipeline of IP repackaging. This partnership marks new territory for OpenAI, which has ...

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

Whether plastic, plush, or pixels on a screen, these toys have always lived in the space between imagination and reality, ...

New AI-enabled toys promise to be more interactive than ever, but there's growing concerns that they may stunt childhood ...

(Reuters) -Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first AI-powered product later this year, the Barbie-maker said on ...

Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the ...

Barbie could soon talk back - with help from artificial intelligence. Mattel has partnered with OpenAI to bring generative AI to its most iconic toy brands, including Barbie, Hot Wheels, and ...

According to a Reuters article, "Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence. ...

Mattel, the toy maker behind Barbie and Hot Wheels, said it’s teaming up with OpenAI, which created popular chatbot ChatGPT, to “bring the magic of AI to age-appropriate play experiences.” ...

Mattel has partnered with OpenAI to develop AI-powered toys and games. With this move, the Barbie-maker is planning to address declining demand in the toy market.