The federal election could deliver additional advertising expenditure of up to $200m across the media market as the major ...

Musk and X chief executive Linda Yaccarino have set a goal that aims to boost advertising revenues back to 2022 levels, ...

In the US, ad spending on X declined by 2 per cent in the first two months of 2025 compared with the previous year, even as firms like Hulu and Unilever cautiously returned to the platform. American ...

Companies are spending small amounts on advertising on X, attempting to keep from being perceived as boycotting the platform and resulting in a public reaction from owner Elon Musk, the Financial ...

Major advertisers are slowly returning to Elon Musk’s social media platform X, but not out of confidence. Instead, marketing executives say ...

Leah Jackson is the forward-thinking, innovative group director of commerce strategy at GroupM. In her role, Jackson ...