Coach Chime? Deion Sanders partners with a major fintech player to help young people plan out their financial futures.

Deion Sanders, renowned as Coach Prime, had envisioned a groundbreaking change to college football's offseason, a collaborative spring game between his Colorado Buffaloes and Syrac ...

The 29-page contract calls for Sanders to make an average of $10.8 million per year and includes a slew of incentives and ...

In the Sanders household, wearing someone else's shoes can quickly become a headline-especially if those shoes belong to ...

Deion Sanders is sticking around as the University of Colorado Boulder's head coach through the 2029 season, CU athletic ...

After an offseason filled with speculation on the return of Coach Prime, CU signs their head coach to landmark $54 million extension ...

Yet when it comes to college sports and college money, football rules. And the Coach Prime Phenomenon is going downhill faster than Mikaela Shiffrin right now — a pop culture and sports culture ...

Deion Sanders AKA Coach Prime, has agreed to an extension that will make him the highest paid coach in his conference.

All eyes will once again be on coach Deion Sanders' Colorado football program as the Buffaloes are set to hold a star-studded ...

The Denver7 Sports team discussed another underwhelming start to the Colorado Rockies baseball season as the team went 1-2 ...

"Coach Prime" has now been rewarded with a lucrative contract extension that should pay for itself. On and off the field, coach Deion Sanders has made quite an impact on the Colorado Buffaloes ...