Not all conferences attract high-profile investors or decision-makers. Assess factors like the presence of institutional ...

Labor carefully selected content creators and podcasters for the budget lockup. Here’s how it went – and what it means for ...

CreatorDB presents a guide that breaks down the cost for influencer marketing, which covers Instagram, YouTube, and TikTok ...

State officials and tourism leaders gathered Thursday at one of Connecticut's top attractions, Mystic Aquarium, to tout a bill that would triple the state's tourism marketing budget. The state spent ...

Digital marketing is important for small businesses that want to reach more people and make more money. But a lot of small ...

This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...

IPL remains a prime advertising platform and influencer marketing is gaining traction among AC, cooler and fan brands looking ...

The federal budget, positioned for the coming national election, had little to help the advertising and media sector other ...

Booker's shoes have been heavily promoted by the company and Booker directly. In addition to Booker's Nike Book 1 social ...

How a company allocates its media dollars between traditional and digital channels has a lot to do with the size of its media budget.

We now have an official runtime for Marvel Studios' Thunderbolts, along with an early box office forecast and some new ...