Sports fans meme’d out the bowl game in its first go-around when a smiling, frosted strawberry-flavored Pop-Tart mascot was ...

This year's Pop-Tarts Bowl once again delivered on its promise of being the most viral of college football games on Saturday ...

It is a slightly less well-known fact that a little over a year ago, Pop-Tarts released Frosted Cinnamon Roll Pop-Tarts Bites ...

Pop-Tarts — was a pun on Andy Warhol’s pop art movement. With the help of color TV ads (a novelty at the time!), Pop-Tarts ...

It was a season of Iowa State comebacks. And fittingly, that’s how it ended for the Cyclones. Game MVP Rocco Becht scored ...

A late TD from No. 18 Iowa State proved to be the game-winner over No. 13 Miami in a thrilling Pop-Tarts Bowl on Saturday.

The second annual Pop-Tarts Bowl was nothing short of a sweet treat. Amid the nail-biting matchup between Iowa State University and the University of Miami, which ended in a 42-41 victory for the ...

Have fun with others. By interacting with other food-themed bowl games like the Cheez-It Bowl and Mayo Bowl, Pop-Tarts leaned ...

POP-TARTS BOWL: The Pop-Tarts Bowl picked the worst flavor possible for its new creepy mascot ...

One of the most anticipated bowls is in just its second season of existence in 2024. But the Pop-Tarts Bowl established itself as a highlight in its 2023 debut. The game, played in Orlando ...

The No. 19 Iowa State Cyclones came back to knock off the No. 16 Miami Hurricanes in a wild 2024 Pop-Tarts Bowl ... whether the games will turn out to be good hinges upon which key players ...