Cooper Flagg has one of the more unique NIL situations in college sports having signed a sneaker deal with New Balance but ...

Nike was intentional about the $85 cost of the Giannis Immortality 4 Watermelon, and I respect it. I like the fact that a ...

Michigan is going back to the Sweet 16 a year after a 24-loss season, using Roddy Gayle’s surge to beat Texas A&M 91-79 in ...

Nike makes some of the most desirable basketball shoes on the planet, but the sneakers frequently cost $100 or more. But that ...

The Nike Air Max 95 was created by Sergio Lozano, a young designer who took the line over from Tinker Hatfield, the famous ...