How a company allocates its media dollars between traditional and digital channels has a lot to do with the size of its media budget.

Leaders from Creator and Gen3 Marketing discussed how UGC, AI and social platforms like Pinterest are reshaping creator ...

Promotion channels through affiliate marketing, in particular, rely heavily in this age of digital commerce and sales ...

Graduate Diploma in Graphic Design at Chelsea College of Arts will enable you to develop your graphic design thinking and making. From October 2024, you can only apply for a maximum of 3 postgraduate ...

The Chief Executive Officer (CEO) of eTranzact Ghana, a financial technology company, Dr John Obeng Apea, has pledged that the company will continue to develop cutting-edge solutions to reshape ...

Please view our affiliate disclosure. The digital design realm is witnessing an upheaval, thanks to the unprecedented influence of artificial intelligence (AI). AI graphic design tools are ...

Awareness came from big-brand storytelling, digital ads, and influencer partnerships ... it moves the needle on sales. The new marketing funnel isn’t a funnel at all - it’s a network of ...

Did you like this article? Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access… Ayaz Nanji is a ...

The market doesn't care about your strategy, funnel, or copy if they can't get past ... a brand's commitment to inclusivity and equity. Graphic design is a powerful tool in the digital marketing ...

Ghana’s journey toward a cashless society is gaining momentum, driven by the adoption of digital payment platforms and collaborative efforts between stakeholders. With significant progress made ...