De Beers's move comes amid a rise in popularity of lab-grown diamonds, which typically cost at least 30-40% less than mined ...

Fleming was initially inspired by an advertising slogan used by the De Beers mining company, who used the line “a diamond is forever” in order to sell diamonds as a symbol of love. Some of the lyrics ...

Doja Cat does not have the vocal range to do that song justice tbh 'Not Doja Cat obliterating Diamonds Are Forever in this random Bond performance.' Others praised the star for giving 'vocals' and ...

Bruna Marquezine dazzled in a dramatic drop necklace featuring pear-shaped diamonds of varying sizes, designed by Lorraine Schwartz, while Ariana Grande also turned heads in a De Beers Adonis Rose ...

Bruna Marquezine dazzled in a dramatic drop necklace featuring pear-shaped diamonds of varying sizes, designed by Lorraine Schwartz, while Ariana Grande also turned heads in a De Beers Adonis Rose ...

To prevent this, a handful of mining companies consolidated their power and formed De Beers ... on associating diamonds with romance and marriage. The slogan “A Diamond is Forever” was coined ...

A renewed 10-year Sales Agreement for Debswana's rough diamond production ... detection and classification technology services. De Beers Group is committed to ' Building Forever,' a holistic and ...

Botswana has signed a landmark 10-year diamond sales agreement with mining giant De Beers, concluding years of negotiations. Under the deal, the government’s share of diamond sale revenue ...

The Botswana government signed a new diamond sales agreement crucial to its economy with the De Beers mining company on Tuesday after seven years of negotiations. The deal gives the government an ...

Experts have welcomed the signing of a long-delayed rough diamond sales agreement between Botswana and South African mining giant De Beers. Representatives of the Botswana government and De Beers ...