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Google, Roblox and Ad Partnership

Reuters on MSN · 1d

Roblox announces new ad format, Google partnership to boost advertising business

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Business Insider · 1d

Roblox (RBLX) Jumps amid New Ad Partnership with Google

Shares of Roblox (RBLX) are up in today’s trading. This is after the gaming platform launched a new video ad format called Rewarded Video while

Bloomberg on MSN · 1d

Roblox Partners With Google to Offer In-Game Advertising

Roblox Corp. is partnering with Alphabet Inc.’s Google to offer ads that encourage player engagement, marking a significant step in the video-game platform’s push to generate more revenue from advertising.

5d

AppLovin shares plunge 20% after third short-selling firm slams company's ad technology

Shares of AppLovin plunged on Thursday after short-selling firm Muddy Waters joined the parade of skeptics trying to push ...

Adweek on MSN5d

Oracle's TikTok Bid Is Complicated by Culture Clashes and Ad Business Hurdles

According to Bloomberg, Oracle's involvement would entail providing security guarantees and taking a minority stake in a ...

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