Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google ...

According to Bloomberg, Oracle's involvement would entail providing security guarantees and taking a minority stake in a ...

Being a marketplace connecting marketers and media owners, an ad exchange enables advertisers to reach their target audiences ...

The article discusses how human informed artificial intelligence is changing advertising copytesting for the better. Peter ...

Three days ahead of the IPL, a carnival that brings huge ad monies, the Competition Commission of India raided offices of ...

Online advertising is moving to alternative platforms like YouTube as the deadline for TikTok’s ban in America draws near, ...

Amazon's AWS, contributing significantly to operating profits with high margins, is expected to sustain growth. Read why AMZN ...

In gaming, engagement doesn’t end at the first install. More than 70% of buyers make repeat purchases, which highlights the long-term value of retaining players. With 3.32 billion active video game ...

Ad blockers can help clean up the websites you visit and make them more readable, but experts say that installing an ad ...

Annual Report highlighted a year of exceptional performance, during which it successfully integrated two major acquisitions ...

Investing.com -- Shares of Roblox Inc (NYSE: RBLX) climbed 3.5% today after the company announced the introduction of a new ...