In today’s highly competitive market, businesses are constantly searching for effective ways to engage consumers and build ...

The Gap factory outlet recently announced plans to open on State Street, potentially providing a spark to the Loop.

By combining your brand's strength with performance insights, you can achieve a cohesive strategy that resonates across touchpoints.

Brands are thinking outside the 30-second ad spot with Super Bowl activations that lean into the cultural moment surrounding ...

Brand Keys, in compiling its 28th Annual Customer Loyalty Engagement Index, found that loyalty is more complex today, just as the consumer, the marketplace and marketing have become more complex. But ...

Pure ’ s branded car wash app is powered by DRB ’ s Beacon Mobile technology. K&G plans to roll out a monthly membership plan to customers while also providing a loyalty plan to drive pay-as-you-go ...

Shopify closed out 2024 with a bang, launching their ‘25 Winter Editions with a whole host of impressive updates. Most ...

For example, millennials are driven by personalization and convenience, and are more likely to appreciate digital touchpoints such as seamless online shopping, ...

Taco Bell’s parent company is leveraging loyalty programs and AI-driven personalization in pursuit of higher digital sales.

TORONTO, ON / ACCESS Newswire / February 6, 2025 / EQ Inc. (TSXV:EQ) ('EQ Works' or the 'Company'), a leader in data-driven marketing and insights, is pleased to announce a new $1.45 million ...

TORONTO, ON / ACCESS Newswire / February 6, 2025 / EQ Inc. (TSXV:EQ) ("EQ Works" or the "Company"), a leader in data-driven marketing and insights, is pleased to announce a new $1.45 million engagemen ...

Great customer experiences start with human connection, and technology should enhance, not replace these interactions.