You could base it off of analytics, history books, superstitions, Magic 8 balls, or, if you subscribe to the belief that the NFL is scripted, the logo for Super Bowl LX. Logos for each Super Bowl ...

The new Super Bowl logo, which features the Roman numeral LX (60), was released shortly following the conclusion of Super Bowl 59 on Sunday. The logo also features redwood trees, the Golden Gate ...

The L.A. Rams (yellow) beat the Cincinnati Bengals (orange) in that Super Bowl. Two years ago, a red-and-green logo went with desert tones for a game played in the Phoenix area. The Kansas City ...

When the Kansas City Chiefs and Philadelphia Eagles square off Sunday, it'll mark the fourth straight season in which the colors of the Super Bowl logo happens to match at least one of the teams ...

More recently, fans have pointed to the marketing the NFL uses for the Super Bowl. For years, individual logos have been created for each Super Bowl, well before it’s clear which teams will ...

Football fans think the Super Bowl logo offers a telling prediction. For the past several NFL seasons, followers of the sport have dialed in on a theory that states the Super Bowl art accurately ...

For a decade-long stretch, however, one aspect was noticeably stale. The Super Bowl logo went from a unique design each year to an annual re-hash. The NFL has made creative progress with it in the ...

Stream Los Angeles News for free, 24/7, wherever you are. The Super Bowl logo went from a unique design each year to an annual re-hash. The NFL has made creative progress with it in the last four ...