Australian tech giant Atlassian is the new title sponsor for the Williams Racing Formula One Team, as well as the official tech partner and collaboration software partner. See what people are saying.

Williams Racing has rebranded as Atlassian Williams Racing following a record-breaking title sponsorship deal.

Williams Formula 1’s sponsorship deal with Atlassian comes just ahead of the 2025 car launch on Friday and the F175 livery reveal at London’s O2 Arena next week.

Williams Racing has announced a landmark long-term title partnership deal with Australian software and service management ...