Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo ...

Everybody loves an award - obviously - and no-one more than WPP. And, once again, the holding company's GroupM has won WARC's ...

Per a report published by WPP’s media investment arm ... Before that, he was CFO at Performics, a performance marketing agency that is part of Publicis Groupe, and has also served in leadership and ...

Omnicom is one of the five largest advertising agency holding companies globally. With well-recognized creative agencies and subholding companies such as BBDO and DDB, we expect the firm to maintain ...

While cash uses have exceeded cash flow recently, IPG's financial position remains solid. The firm ended 2024 with $3.0 billion in debt outstanding, excluding capitalized operating leases, and $2.2 ...

(Alliance News) - London-based advertising agency WPP PLC has lost a US contract with soft drinks maker Coca-Cola Co to Paris-based rival Publicis Groupe SA, the Financial Times reported on Friday.

Genesis Motor America has hired Circana executive Amy Marentic as its new chief marketing officer as the Hyundai-owned brand ...

PepsiCo’s deal to buy Poppi will help it address rapid growth in the health and wellness soda market, including a new brand ...

Achieved record full-year consolidated revenues of US$49.6 million in FY2024, an increase of 38% from the prior year, with a gross margin of 62%. Generated full-year Adjusted EBITDA 1 of US$3.8 ...

Strong revenue growth, leaner cost structure and strengthened balance sheet are enabling investments to drive 2025 growth Achieved record full-year consolidated ...