As the content battleground goes through tremendous upheaval, SEO insights will continue to grow in importance ChatGPT can help content marketers get an edge over their competition by efficiently ...

Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page This metric helps measure visit quality and relevance Exit rate is a ...

The search landscape is very dynamic and almost impossible to stay abreast of While an SEO and search marketer’s email inbox can be overwhelming, it can also be a powerhouse that helps you stay in the ...

Google’s Multitask Unified Model (MUM) update landed in June 2021, seeking to deliver search results that overcome language and format barriers to deliver an improved search experience The Google MUM ...

Following the passage of landmark consumer privacy laws, Google announced its intention to phase out third-party cookies by 2022 Businesses that rely on these cookies for granular consumer data are ...

Marketing decisions should be backed by data about consumers, their behavior, and conversions. Marketing and namely social media analytics provide numerous categories to analyze, so it is easy to get ...

You probably can’t afford a super bowl ad, yet you want to make a name for your brand in an industry dominated by big guns. How do you crack the code using the right method and what’s the most ...

You can increase your business' revenue by establishing a local SEO strategy. A comprehensive guide that will help you dominate the local search market by adapting to the subtle changes that have ...

What does this mean? To put it as simply as possible, the nofollow tag signals search engines to ignore a link. The destination URL doesn’t get a boost in search engine rankings, as nofollow links don ...

Guide on how to create effective testimonial link building and how they can end up getting your brand authoritative links from other businesses. In this analytical age, brands are competing on the ...

Following a series of structural rules can help bump your landing page into the top 25% of those reaching conversion rates of 5.31% or higher. Landing pages can help you appeal to your audience, so ...