A new survey from metaverse app Soul’s research arm, Just So Soul, reveals the dynamic relationship between the internet and ...

In the ever-evolving landscape of luxury marketing, brands are increasingly leveraging creativity, cultural relevance, and ...

Taobao-based designer brands are opening offline stores to enhance customer engagement, reduce costs, and build long-term ...

South Korean tourists are flocking to Shanghai, drawn by its visa-free travel policy, luxury offerings, and cultural ...

Despite Moutai’s projected 15% revenue growth, the luxury spirits industry grapples with price declines, changing tastes, and ...

Premium pricing powers LaoPu Gold past peers Cultural designs and pricing strategy drive LaoPu Gold’s holiday sales surge amid broader market challenges.

WeChat’s new feature streamlines social commerce, empowering brands to tap into China’s booming gifting economy.

Nanjing mall’s jazz-themed washroom continues the successful viral marketing strategy that has helped drive sales growth.

Community-centered events and nostalgia-driven experiences are set to define China’s sports and fitness culture this year.