Global advertising giants Publicis Groupe and Havas are reportedly eyeing a majority stake in India's leading independent ...

Advertising giants Publicis Groupe and Havas Network are independently negotiating with Madison World, owned by Sam Balsara, ...

Price fixing in media is an issue that won't go away - likely to be still more of one as the big holding companies increase ...

Publicis Groupe Africa and the Institute for Internal Communications Africa (IFICA) have launched Africa`s first industry-wide internal communications benchmark survey. The survey`s results will be ...

The India units of French advertising and communication companies Publicis Groupe and Havas Network are in separate ...

Artificial intelligence (AI) isn’t just reshaping industries, it’s upending them. Nowhere is this more evident than in ...

India's antitrust raids this week on media buying agencies followed tip-offs under a leniency scheme that reduces penalties ...

The recent raids on GroupM, Publicis, Dentsu and IPG have put newfound regulatory heat on top agencies, raising uncomfortable ...

"At the base level, we know who [the consumer] is, what they watch, what they read, and who they live with," Sadoun said in ...

The J.M. Smucker Co. (NYSE: SJM) is running its first campaign for Hostess, the maker of Twinkies and Ding Dongs, aiming to ...

The campaign, which follows a packaging overhaul, includes activations aimed at driving cultural impact, such as one timed to ...

This deal promises a long-awaited consolidation among the big six groups, which will now become a big five, and, arguably, a big three as Omnicom, Publicis and WPP open up a gap on Dentsu and Havas, ...