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Mattel, OpenAI and Barbie

TechCrunch on MSN · 4d

OpenAI and Barbie-maker Mattel team up to bring generative AI to toymaking, other products

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.

New AI-Powered Toys & Games: Mattel, OpenAI to ‘Reimagine New Forms of Play’

Mattel has partnered with OpenAI to create AI-powered toys and games, with the first product expected to be announced later this year.

CBS News on MSN · 3d

Barbie maker Mattel and OpenAI partner to develop AI-powered toys

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

9h

Mattel and OpenAI Forge Strategic Alliance to Redefine the Future of Toys

Beyond consumer products, Mattel will also use OpenAI’s AI tools, including ChatGPT Enterprise, to streamline internal ...

2don MSN

Would you buy your child a ChatGPT‑powered Barbie? I’m queasy at the prospect of a real‑life Small Soldiers scenario

Mattel teaming up with OpenAI to put AI in toys might be fun, but there's a risk of unpredictable AI playmates that raises concerns.

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