Sophie Cunningham is making major moves in 2025, both on and off the basketball court! After an emotional goodbye to Phoenix, ...

The Wisconsin Interscholastic Athletic Association (WIAA) voted Friday to allow NIL deals for high school student-athletes.

College basketball star Flau'jae Johnson has inked about 40 NIL deals and invests in building passive income and growing her ...

One perk of NIL deals is that more college athletes are staying in school instead of going professional immediately, ...

Paul Finebaum understands Arkansas might have a case to get money back from past NIL deals, but he warned against that ...

Travis Hunter, the dual-threat cornerback and wide receiver from Colorado, was one of the biggest names in college football ...

Athletes in non-revenue sports experience a more laid-back version of NIL than football and basketball players.

When Sanders was still at Jackson State in 2022, he signed an NIL deal with Brady's TB12 brand. In fact, Brady signed several ...

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...

The Wisconsin Interscholastic Athletic Association on Friday approved an rule change that will allow student athletes to take ...

Shaquille O'Neal outlines the highest earners in college sports only weeks after saying that the NIL deals with hurt athletes ...

According to On3's official website, Rivers signed a NIL deal with Canes Connection on September 13, 2023, which is the official NIL collective for student-athletes at the University of Miami.