North Carolina endured a disastrous first half on Saturday against James Madison, falling behind 53-21 at halftime. JMU quarterback Alonza Barnett

North Carolina plummeted to the absolute rock bottom of Mack Brown's tenure with Saturday afternoon's 70-50 loss, at home, to James Madison. This after the Tar Heels (3-1) entered as 10.5-point favorites against the Sun Belt Conference school that lost its coach and a majority of its impact starters in the offseason.

The North Carolina Tar Heels are now 3-1 on the season after watching James Madison come into Chapel Hill and beat them 70-50. The game was close at the start with UNC taking a 14-11 lead in the first quarter. They even trailed 25-21 and showed signs of momentum. But after that? it was all Dukes.

Mack Brown and North Carolina suffered a brutal loss to James Madison on Saturday in Chapel Hill. The Dukes defeat UNC 70-50 in a game that was never particularly close after the first quarter. JMU cleared the 50-point threshold before halftime and ended up averaging 8.4 yards per play on the day.

Tar Heels' head coach Mack Brown names a new quarterback ahead of facing James Madison in Week 4. After North Carolina football 's starting quarterback Max Johnson suffered a season-ending injury in the regular-season opening 19-17 win against Minnesota football,

It has been one thing after another for UNC football through just three weeks this season. First, after winning the quarterback battle this offseason, transfer Max Johnson started the season and playe

James Madison has been playing FBS football for just 3 years. Games against Power 4/5 competition have been few and far between. Dating back to a 2016 game at North Carolina, James Madison had played a team from a power conference just 5 times. Saturday’s matchup with North Carolina in Chapel Hill marked the sixth such game.