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Starbucks' latest earnings report showed a continued decline in US same-store sales as its business in China stabilized.
Starbucks faces challenges in reviving its business, CEO Brian Niccol said on Tuesday, after the coffee giant posted ...
Starbucks CEO Brian Niccol joins CNBC’s ‘Squawk on the Street’ to discuss the company’s most recent earnings, how the company ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
CNBC’s Jim Cramer on Wednesday expressed faith in Starbucks CEO Brian Niccol’s ability to execute a turnaround.
Starbucks earnings fell below expectations yesterday, but it’s still planning major design steps to turn things around. Here ...
The decision to increase staffing follows pilot tests in a limited number of stores shortly after CEO Brian Niccol joined the ...
Starbucks has also simplified its menu by culling 30% of items and pared back efforts to use technology to help make drinks, ...
Brian Niccol has wasted no time brewing plans for a turnaround at Starbucks. Since taking the helm in September, he has slimmed down an overly complicated food and beverage menu, cut 7 per cent of its ...
A new approach to labor and algorithm for sequencing orders has helped restore calm in cafes, CEO Brian Niccol said.
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Starbucks Is Crashing
The Starbucks quarterly report smashes the CEO's reputation as a turnaround artist. It was the fifth consecutive quarter of ...
In an effort to reconnect with its customers and reverse a troubling sales slump, Starbucks is making a dramatic pivot away from automation and back toward the human touch that once defined its brand.