Whether your child is into Spider-Man’s agility, Iron Man’s genius, or Barbie’s quiet but fierce strength, we’ve rounded up 7 ...

That's because the National Barbie Doll Collectors Convention is in town. The convention started Thursday and runs through ...

In the viral clip, 2-year-old Ezrah is seen reacting to the news of a new baby with a very specific request: his toy chainsaw. The moment, shared by his mother Elkey Zandstra, 31, was meant to be a ...

Mattel has now partnered with OpenAI, the company behind ChatGPT, to bring generative AI into some of its products. As OpenAI ...

To celebrate the new animated special, Mattel is launching the Barbie Dream Besties Skate Park Doll Assortment. Encouraging ...

Join us for a cake decorating extravaganza packed with whimsy and surprises! In this delightful video, we'll showcase two ...

My First Barbie is 13.5 inches (34cm) tall, 2 inches (5cm) taller than traditional Babs, with a larger waist that de-emphasises the bust line (it remains in place, however), and flesh-tone modesty ...

Mattel and OpenAI announced a partnership last week to “bring the magic of AI to age-appropriate play experiences with an emphasis on innovation, privacy, and safety.” They’re planning to announce ...

As part of Barbie's "Signature Kenbassadors" series, James' limited-edition Ken Doll will be available starting April 14 — here's where to buy online × Skip to main content ...

Hasbro, Inc. (NASDAQ: HAS) and Mattel, Inc. (NASDAQ: MAT) today announced the launch of a new PLAY-DOH Barbie collection from Hasbro’s new licensing c ...

Mattel released its new Aaliyah Barbie doll on Thursday in honor of the “Princess of R&B’s” 46th birthday. The doll, which costs $55.99, has already sold out. However, it will be available ...