Varsity Brands-which owns cheerleading giant Varsity Spirit and athletic outfitter BSN Sports-will sell $2.375 billion in new first-tier debt and take $100 million from a new $400 million credit ...

Varsity Brands, the cheerleading and athletic apparel juggernaut, is being sued for its alleged failure in preventing and ...

Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and ...

DALLAS, Jan. 7, 2025 /PRNewswire/ -- Varsity Brands, the leading platform for team sports and spirit solutions, today announced that its divisions, BSN SPORTS and Varsity Spirit, have partnered ...

"As a leading vertically integrated, one-stop service provider for sports and spirit teams, Varsity Brands is committed to delivering comprehensive and customized solutions across all sports ...

The platform has assisted more than 150,000 teams, clubs, and organizations in raising over $950 million over the past decade.

she launched her signature sports apparel brand, Sports Club Atelier. On Sunday, she shared her excitement about Oilers players' mothers wearing her $450 varsity jackets (according to ...