Day 61 of the 75 Hard Challenge of Building my own Startup Venture Today, I got into the world of neuroscience and its application in brand management by continuing my study of "Brands and the ...
Schor. "The Underdog Effect: The Marketing of Disadvantage and Determination Through Brand Biography." Journal of Consumer Research 37, no. 5 (February 2011): 775–790. (Finalist, 2014 Best Article ...
Results that may be inaccessible to you are currently showing.
Hide inaccessible results
Feedback