Starbucks rolled out its promised “Back to Starbucks” changes this week, re-introducing practices meant to transform the ...

“In the coming months, you’ll see us begin to optimize our menu offerings, resulting in roughly 30% reduction in both ...

In a Tuesday earnings call, Starbucks CEO Brian Niccol said the coffee giant will cut 30% of its menu offerings this year as ...

Starbucks is looking at several new methods to remove customers who sit in its branches or use its toilets without buying ...

Starbucks is moving away from discounting and doubling down on “broad-based” marketing to focus on what “sets it apart” as a ...

Starbucks recently launched its winter menu, which features drinks like the brown sugar oat milk cortado and a ...

Starbucks fans, listen up: the chain just let us know that their spring menu may be coming sooner than you’d think. If you've ...

Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...

The openings come after the coffee chain has closed a number of Seattle locations in recent years. Here's where they're ...