This action was surfaced by Law.com Radar, which delivers real-time alerting on new litigation across more than 2,600 state ...

We catch up with Shalini Seneviratne, who has been named vice-president of the judging panel for this year’s The Drum Awards ...

Tobacco harm reduction advocates in the Philippines lauded the U.S. Food and Drug Administration’s marketing authorizations ...

In today’s competitive business landscape, standing out from the crowd is essential. One of the most effective ways to ...

By crafting a narrative that highlights your brand's purpose and values as well as the customer's journey, you can forge ...

Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.

In this new era, the strongest brands will arise not solely from advertising, but from authentic relationships and ...

In today’s fast-paced digital world, staying ahead in e-commerce and retail means embracing innovation. Traditional marketing ...

Breann Satterwhite is the senior brand marketing director at Bevel, where she has launched many brands and products under Proctor & Gamble. On Feb 12, ...

As Moderna maps out a more cautious future amid lower-than-expected sales of its current products, the company is bolstering ...

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

Q1 2025 Management View CEO Ari Kahn announced a strategic shift to focus on sales and marketing, reallocating resources from R&D to capitalize on market demand for the company’s AI-powered products.