Mattel Inc. will renew its multi-year global licensing agreement with Disney for new Toy Story products. This agreement ...

In the earliest days of automobiles, aerodynamics was hardly a concern. Engineers focused on fundamental issues such as ensuring that cars could start, move, and stop reliably. However, as racing and ...

DC and Mattel both had their own share of reveals during this week’s Toy Fair festivities, but they had their own bombshell announcement to make as well, shaking up the toy industry in a huge way.

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Mattel lost the global licensing rights about six years ago to develop and market some DC-related toys to rivals Spin Master and McFarlane Toys. Mattel was still allowed to produce DC-themed toys ...

Mattel inked a licensing agreement with Warner Brothers Discovery, getting back the rights to develop and market toys based on DC characters including Batman and Superman. The Hot Wheels maker on ...

The existing agreement will expand Mattel’s rights to produce products across preschool, plush, games, and other toy categories. Consumers can expect the launch of more DC products in the second half ...

This interactive dinosaur toy reacts positively to petting, has a tail activated “protect” action mode and is ready to chomp on a licorice treat.” Jurassic World Rebirth Launch ‘N Battle ...

Beloved Purple Dinosaur Returns with Self-Love Initiative, Including Original Programming and Parent Companion Guide for Fostering Healthy Self-Image in Young Children "Barney is the rare property ...

In a new press release Mattel has revealed even more of their lineup of toys for the upcoming Jurassic World Rebirth! Featuring some classic Jurassic-infused mainline toys, Micro Adventures sets, new ...