Devin Booker, Kevin Durant, Jason Kidd and Chris Paul, all current or former Suns players, are among those who have been Nike ...

Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

LeBron James has become the first NBA player to score 50,000 career points, achieving this milestone while wearing special 'Bryce's World' Nike LeBron 22 sneakers. The design of these shoes is ...

He was named a McDonald's All-American, USA Today ... joined a team coming off the 1996 national championship. However, once Adidas came to the table with a multi-million-dollar shoe deal, it ...

OXFORD — Ole Miss basketball coach Chris Beard challenged his players before the season started to have the selflessness of the best team in the world. The bar was set very high. But there was a ...

INDIANAPOLIS — LeBron James has beaten the Pacers like ... He’s done it three times now, making Indiana the only team he’s walked off more than once, saving some of his best late-game ...

The LeBron James-Stephen A ... The 15-year NBA veteran and current member of the Philadelphia 76ers told USA Today he thinks neither side is necessarily wrong but they both could have handled ...

The 15-year NBA veteran and current member of the Philadelphia 76ers told USA ... the team has lost four straight. Luka Dončić scores 45 points but Lakers lose third straight with LeBron James ...

COLUMBUS, Ohio — LeBron James has never hidden his support ... In a loss against the Bulls, the Lakers forward wore Ohio State-inspired Nike shoes. The shoes were covered in scarlet and gray ...

Bryce James (5), the son of NBA player LeBron James, stands with his teammates by the bench before the game between Sierra ...