The golden rule of good creative packaging design is the same as it’s always been: Put people first. Brandon Head, creative director at The Hardy Boys, a VML company. Image supplied Packaging is ...

As the deadline for the 2025 competition approaches, Pentawards’ latest trend report reveals how designers are using ...

Trust Through Transparency: Smart packaging, embedded with NFC or QR codes, allows consumers to trace material origins, lifecycle impact, and disposal instructions in real time. Clear communication ...

CR looks at the craft olive oil movement and why, in this case, you can judge an oil by its beautifully branded packaging ...

The golden rule of good creative packaging design is the same as it’s always been: Put people first. Packaging is one of these things that people don’t really care too much about until it changes.

Designing packaging goes beyond performing a specific fit-for-use function.

When I first started looking for affordable custom boxes for my business, it was a bit confusing. There were so many options, ...

The UK drinks market is buzzing with innovation,” says Alex Stewart, creative director of Derek&Eric. No wonder – food and ...

Like any other investment, if creative packaging design won't turn a profit for itself, it's probably not worth it. The many issues with packaging in the pharmaceutical industry all come back to ...

Competitive Landscape: The UAE Flexible Packaging market features international flexible packaging suppliers and local manufacturers. Global companies such as Amcor, Berry Global, and Mondi operate ...