In the highly competitive world of motorsports, historically, women have faced significant barriers to entry. Now, Elizabeth Buchanan, Chief Commercial Officer at ecommerce technology leader Rokt, is ...

The new Red Bull Racing’s F1 Academy driver chatted with WWD about women in motorsports and her Formula 1 aspirations after opening the Nasdaq bell with Rokt’s Elizabeth Buchanan.

On Wednesday morning, Alisha Palmowski, the 2025 Red Bull Racing Pepe Jeans F1 Academy driver, rang the opening Nasdaq bell alongside Rokt’s chief commercial officer, Elizabeth Buchanan.

Rokt, the global leader in ecommerce unlocking real-time relevance in the moment that matters most, and Oracle Red Bull Sim Racing today announced the launch of their all-female iRacing team. This ...

Rokt and Red Bull Racing Pepe Jeans Academy ... our mission to create more opportunities for women in sim racing," said Elizabeth Buchanan, Chief Commercial Officer Rokt. "By combining Rokt's ...

Elizabeth Buchanan, Rokt’s CCO and a female entrepreneur, highlights ways in which businesses in tech, traditionally male-dominated, can attract more women. In the extremely competitive technology ...