The Hidden Cost Of Marketing Silos: Why Channel-Level Analysis Isn't Enough
This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...
How to Use AI to Create Digital Art
MidJourney: A creative AI tool known for generating amazing and innovative visuals based on user prompts. MidJourney is ...
An Nvidia exec explains how CMOs are using AI to get the most out of their ad budgets
Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.
The death of traditional PR and how brands can win in a changing media landscape
Here's how brands can combine PR with marketing, social media, and other communication techniques to stand out in the crowd.