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Adweek on MSNCoca-Cola Reimagines ‘Share A Coke' For Gen ZWho will you share a Coke with? That’s the million-dollar question Coca-Cola is asking its consumers as it relaunches its ...
Thousands of cans of fizzy drink have been recalled by Coca-Cola because of plastic contamination posing a potential health ...
The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.
The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
With major acquisitions, new entrants, viral social media moments and newness on the horizon, these alternative versions are ...
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