Real-time bidding could solve retail media's biggest challenges: fragmentation, measurement, and competition with ad-giant ...

Last week, Carney pivoted from the campaign trail to huddle with his ministers in Ottawa to plot a response to Trump’s ...

The report added that digital ads are highly effective; 69 per cent of mobile users spend time on media (entertainment and ...

As per EY, to stay competitive, broadcasters need to diversify their offerings and reorient their organisations toward audience segmentation. “Broadcasters will need to build first-party consumer data ...

A woman from India was visiting her family in Brampton, Ont., when she ended up in the hospital after suffering from hypoxic respiratory failure, and ended up with a pricey bill to show for it.

United States Customs and Border Protection agents have long had the authority to demand travellers provide access to their electronic devices, but what they’re looking for seems to have changed under ...

Digital media has surpassed traditional media such as television, capturing 32 per cent of India’s media revenues of Rs 802 billion in the calendar year 2024, according to a report by Elara Capital.

In gaming, engagement doesn’t end at the first install. More than 70% of buyers make repeat purchases, which highlights the long-term value of retaining players. With 3.32 billion active video game ...

Connected TV (CTV) is revolutionizing how marketers reach audiences, offering unprecedented engagement and performance. Are you prepared to ride this ...

Controversial statements from the past came back to haunt two major parties on the federal election trail this week, costing ...

The Rutgers University Senate is urging the university president to formally propose and assist with establishing a shared ...

First, there’s all the innovation to keep up with, said Kate Sirkin, EVP, data and partnership lead at Publicis Epsilon. New ...