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Dell, Apple
Dell Copies iPhone 'Pro', 'Pro Max' Naming Strategy for New PC Lineup
Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking resemblance to
Dell's execs say Apple doesn't own branding words like 'pro' and 'max,' so they can use them too
Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of thousands of customers."
Dell Wants To Be the Apple of Windows, Adopts 'Pro' and 'Pro Max' Branding
Dell's rebranding is similar to Apple's naming style, which uses "Pro" and "Pro Max" for its top iPhone models. When asked about this similarity, Dell executives said that no company could claim ownership of words like "pro" or "max," as reported by PCWorld.
6h
on MSN
23 years ago, Apple launched one of the most beloved Macs of all time
The iMac G4 -- one of Apple’s best-ever Macs -- turns 23 today. Here’s why it was so important to the world of computing, ...
MacWorld on MSN
1h
25 years ago, Steve Jobs changed the path of the PC forever
Apple managed to “introduce” Mac OS X numerous times, from the first Steve Jobs appearance on stage at Macworld 1997 through ...
3h
The first Snapdragon-powered Mac Mini rivals are here
Qualcomm has announced that the first desktop PCs powered by Snapdragon chips are coming, along with a new chip to power $600 ...
4h
on MSN
Start your photocopiers: Dell rebrand shamelessly rips off Pro iPhone marketing
In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...
1d
This brilliant Mac mini M4 accessory fixes the weirdest thing about Apple's tiny computer — and it costs less than $100
Fortunately, back in November of last year, Apple unveiled the new Mac mini M4 which unlike its predecessor, came with 16GB ...
9h
on MSN
New Satechi hub fixes the most annoying thing about the Mac mini
But the coolest feature of Satechi's new hub is the recess on the back left side, allowing you to easily reach the Mac mini's ...
3h
on MSN
Snapdragon X is finally coming to mini PCs — Lenovo unveils new IdeaCentre and ThinkCentre PCs to compete with Mac Mini
It's finally happening! Snapdragon X powered mini PCs are going to take over in 2025, and Lenovo is joining the fray with its ...
CRN
22h
AMD Takes On Intel, Apple And Nvidia With Ryzen AI Max Chips
At CES 2025 on Monday, AMD revealed its new Ryzen AI Max chips for next-gen AI PCs, promising to beat top chips from Intel, ...
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