AMC is joining major competitors in running even more commercials before the movie begins starting July under a new partnership with NCM.

the chain in a statement to NYT suggested it was prepared for criticism and backlash, noting the decision would not impact the customer's wallets. “For the past five years, AMC has sought out ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

Despite AMC's belief that the pre-show ads will not have a negative impact on the customer, the move sparked outrage on ...

AMC is calling it a source of “vital revenue,” and it’s getting a cut of the sales through an agreement with National CineMedia Inc., the company that runs ad networks in AMC, Cinemark, and ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

Despite AMC's belief that the pre-show ads will not have a negative impact on the customer, the move sparked outrage on social media as many people expressed their displeasure. "I show up to every ...

AMC Entertainment Holdings Inc. is slashing ticket prices on Wednesdays for members of its loyalty program as the movie-theater chain looks to boost its cash position by tapping into a box-office ...

Sales at retail giant Target took a dive during the first three months of 2025 and executives have indicated that boycotts over its rollback on diversity, equity, and inclusion (DEI) practices are ...