For publishers, AI-powered content personalisation opens a world of possibilities. During the recent INMA Generative AI ...

Attendees at the recent INMA Bengaluru Tech Innovation Study Tour learned how local companies — news and otherwise — are ...

Hamish McKenzie, co-founder and chief writing officer of Substack, shared his vision of the changing news media world during ...

Personalisation is key to engaging audiences, and AI is making that easier than ever. During the recent INMA Generative AI ...

Their new product, SPIL, carries the tagline “Ask the news to change your views,” a striking invitation to interaction and ...

INMA’s Media Subscriptions Summit Study Tour in Toronto will feature immersive visits with Canada’s leading media companies: briefings and tours — truly a walking-talking experience that will provide ...

As part of INMA’s Young Professionals Initiative, we are featuring the winners of our fifth “30 Under 30” award. Today’s ...

Static paywalls fail to account for key signals, such as subscriber likelihood, expected retention, and advertising value, as ...

Meta is constantly changing the algorithms on all of its platforms, and right now media companies can take advantage of an ...

INMA Readers First Initiative Lead Greg Piechota will talk with Hamish McKenzie, co-founder and chief writing officer at ...

The level of personalisation GenAI will allow news companies to do — like giving a reader only new information because it ...

During the Webinar, NZZ’s Eva Günther shared how and why the company retooled its digital strategy with the addition of a new ...