WPP, Coca-Cola and Publicis

WPP loses Coca-Cola media work in North America
Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business in the US and Canada following a competitive tender, according to three people familiar with the deal. Those close to the contract said that Coke spent close to $800mn every year in overall billings.
As Coca-Cola’s $700m account goes to Publicis, WPP’s media model is put to the test
WPP has been Coca-Cola’s global network partner for four years. It won the year-long pitch against Publicis in November 2021, giving the agency responsibility for the marketing of over 200 brands in five categories across 195 countries in nine territories. In total, the business is worth $4bn to WPP.
Big blow for WPP as Coca-Cola media departs for Publicis
This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, fromm WPP's GroupM in a closed pitch. Coca-Cola is arguably WPP's flagship account,
WPP loses, Publicis wins Coca-Cola media work in North America, FT reports
WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival
Coca-Cola’s $700m account review is a timely test of WPP’s media model
WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on GroupM.
Coca-Cola Co. moves North America media business from WPP to Publicis
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age has learned. Publicis will oversee media and data in
WPP falls Friday, underperforms market
WPP PLC closed 31.76% below its 52-week high of £9.03, which the company reached on December 9th.
Kantar Owners Bain, WPP Plan Break Up and Sale of Group, FT Says
Bain Capital and WPP Plc are planning to break up and sell market research company Kantar Group, the Financial Times reported ...
WPP plc (LON:WPP) Insider Joanne Wilson Sells 23,371 Shares
WPP plc (LON:WPP – Get Free Report) insider Joanne Wilson sold 23,371 shares of the firm’s stock in a transaction on Monday, March 10th. The stock was sold at an average price of GBX 640 ($8.29), for ...
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A tale of two holding companies: WPP and Publicis
WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business ...
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Kantar parent Bain Capital and WPP to consider break up of group, sale of Worldpanel
If the potential $6.5 billlion sale goes through, Kantar would continue to be an independent consultancy, said news reports ...
WPP (LON:WPP) Has Affirmed Its Dividend Of £0.244
WPP plc ( LON:WPP ) will pay a dividend of £0.244 on the 4th of July. This means the annual payment is 6.1% of ...
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WPP and Bain mull sale of Kantar Worldpanel data division for $6.5bn
In 2019, WPP sold a 60% stake in Kantar to Bain Capital, originally valuing Kantar at £3.2bn, with long-term goals to ...