With countless airlines, hotel options, and travel restrictions to navigate, having the best online travel agency (OTA) by your side can make all the difference. In 2025, online travel agencies are ...

Booking Holdings is "preparing for all scenarios" but it is unlikely that major AI chatbots would become full-fledged online ...

And thanks to connections built over years of networking, the best agents can grant unprecedented access to unique and unforgettable experiences you won't find online. Travel + Leisure is ...

The next generation of mobile innovation for online travel agencies is moving away from transactions to influencing all parts of the travel experience, including loyalty programs, personalized ...

Adapting technology to business needs — while maintaining personal interactions — is key to streamlining operations and ...

Booking stock rallied during the "revenge travel" boom of the past two years but faces new challenges in 2025.

Not long ago, travel advisors appeared to be sailing into the sunset as options for booking vacations online flourished. But business has been booming. The American Society of Travel Agents ...

What are travel metasearch sites? In general, they are websites where online travel agencies and hotels can bid for placement within a hotel listing, for example, and consumers can view their ...

But that has changed with the rise of online travel agencies (OTAs) like Booking.com and Expedia. Since the late 1990s, these OTAs have dramatically reshaped the travel industry. By offering ...

Millennials and Gen Z are taking big trips — but they don't want to plan them. It's sparking a travel-agent boom.