Katy Hearn Schneider and her husband, Haydn, founded Alani Nu back in 2018, and they recently sold it to Celsius for $1.8 billion. According to Celsius, the deal includes $150 million in tax ...

According to the terms of the deal, Celsius will acquire Alani Nu from its parent company, Congo Brands, in a mix of cash and stock. Founded in 2018 by Katy Hearn and her husband Haydn Schneider ...

The smaller Alani Nu, meanwhile, has made some of the biggest market-share gains in energy drinks. Founded in 2018 by fitness influencer Katy Hearn, Alani Nu sells energy drinks, supplements and ...

About Alani Nu Founded in 2018 by entrepreneur and influencer, Katy Hearn, Alani Nu® is a health and wellness brand focused on providing low-calorie products with unique flavors. Alani Nu offers ...

Notably, Alani Nu was founded by entrepreneur and influencer Katy Hearn and has also teamed up with celebrity entrepreneur Kim Kardashian. According to market research company Circana, Alani Nu ...

Combined portfolio of energy drinks and wellness products expected to drive about $2 billion in sales once the deal is ...