The Sugar Bowl is sponsored by Allstate, which has been the title sponsor since 2007. This partnership helps support the game financially and adds visibility to the event. Previous to Allstate ...
ESPN has faced criticism online for failing to broadcast the national anthem and a moment of silence at the Allstate Sugar Bowl following the terror attack in New ...
The Allstate Sugar Bowl is donating half a million dollars to recovery efforts following the New Year’s Day Bourbon Street attack.