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Starbucks, Brian Niccol

Insider on MSN · 4d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

Investopedia on MSN · 4d

Starbucks Stock Climbs as CEO Niccol Says 'Back to Starbucks' Plan Is Ahead of Schedule

Starbucks shares climbed in extended trading Tuesday, as CEO Brian Niccol said the company is "ahead of schedule" on its turnaround effort.

Reuters on MSN · 3d

Starbucks shares rise as CEO Niccol's turnaround efforts gain traction

Starbucks shares rose about 3% in early trading on Wednesday as the coffee chain's strong quarterly sales signaled CEO Brian Niccol's turnaround plan was bearing fruit.

Starbucks closing door on pickup-only stores

Starbucks closing door on pickup-only stores: Full list of current locations

Starbucks is shutting down its “Pick Up” store format, phasing out the mobile-order-only model by fiscal year 2026, CEO Brian Niccol announced during an earnings call this week. Niccol said the locations were no longer compatible with the Seattle-based coffee chain's plan to get "back to Starbucks.

USA TODAY on MSN · 1d

Starbucks is closing an entire line of stores, CEO says. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

The Tennessean Nashville on M… · 18h

Starbucks CEO announces 'sunset' of entire line of stores. 3 are in Tennessee

Starbucks will phase out its pickup-only store model in 2026, CEO Brian Niccol announced during a July 29 earnings call. Introduced in 2019, "Starbucks Pick Up" was designed to streamline the mobile ordering experience by eliminating the wait.

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

2don MSN

Starbucks CEO: The company was ‘mismanaged for a couple years'—here's his plan to ‘bounce back'

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its “green apron service” plan. Here’s ...

5don MSN

Starbucks set to report 6th straight US sales decline as CEO Brian Niccol continues turnaround efforts

Starbucks is in the midst of a major turnaround in the US, and analysts don't expect to see the company break its streak of ...

4d

Starbucks doubles down on hospitality with 'Green Apron Service' strategy

The coffee giant aims to stand out on guest experience in a cutthroat consumer environment as it tries to boost lackluster ...

5d

Starbucks Q3 Preview: Report Could Show Consumers Ditching Lattes For Living Rooms — Or Sipping Elsewhere

New Starbucks CEO Brian Niccol is attempting to transform the coffee chain with investments in staffing and product. Will ...

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