Anheuser-Busch’s CEO asks for beer brands to be labeled ‘American’ not ‘domestic’
Busch, wants to drop "domestic" from the marketing of his company's beers and instead label them as "American." He says the change would accurately reflect the pride of the brand. The U.S. CEO of beer maker Anheuser-Busch is feeling particularly patriotic and wants to rebrand U.
Anheuser-Busch CEO wants beer to be labeled 'American' made: I don’t like the word 'domestic'
Anheuser-Busch's CEO is asking the company's distributors and partners to drop the term "domestic" and replace it with "American," saying it better recognizes the industry's identity.
Anheuser-Busch CEO Wants To Rename 'Domestic' Beers As 'American' Beers
CEO Brendan Whitworth wants to change the term used to classify brews like Budweiser and Bud Light – "domestic" beer – to a more patriotic "American" beer.
Anheuser-Busch CEO Asks Retail, Wholesaler Partners to Switch ‘Domestic’ Beer for ‘American’
Brendan Whitworth says U.S.-made beer should be reclassified to better capture the spirit that’s ‘intrinsic to the American beer
Anheuser-Busch CEO wants to use term ‘American beer’ instead of ‘domestic’ because it’s more patriotic
(CNN) – The head of Anheuser-Busch wants the beer world to ditch the word “domestic” and use “American” instead. CEO Brendan Whitworth sent a letter to distributors and partners saying “domestic” is used too often at places where beer is sold, and he’d like them to swap the words.
Anheuser-Busch CEO wants to ditch ‘domestic’ for ‘American’
People don’t buy “domestic” cars or salute the “domestic” flag, so they shouldn’t drink “domestic” beer. At least, that’s what Anheuser-Busch’s CEO thinks.
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